POMONA CATHOLIC SCHOOL
ATHLETICS BRANDING GUIDELINES
The Pomona Catholic School Branding Guidelines has been created to allow the school to send a consistent and positive brand message through brochures, letters, posters, and other publications. Working together, we can accurately portray Pomona Catholic School as an institution that offers a high-quality Christ-centered education to its students.
PRIMARY COLORS
PC has a long history with the color green. PMS 4168 (Botanical Garden Green), HEX 244546, is our prefer green, and it should be used in significant and meaningful ways throughout the design to act as the identifying color of the school. BLACK is our prefer as another primary color , and you may choose to use either color as the signature color in your design. However, Green lends itself more formal, serious applications and most preferred color to represent the school. BLACK works well in more informal, casual applications especially evolving athletic activities.
BOTANICAL GARDEN GREEN
PMS 4168
HEX #244546
RGB 36,69,70
CMYK 84,55,60,44
SECONDARY COLORS
Secondary colors should be used only as an accent colors to the primary palette. (BLACK #000000, CHARCOAL #53555C, WHITE #FFFFFF)
JET BLACK
PMS BLACK 6
HEX #000000
RGB 0,0,0
CMYK 75,68,67,90
CHARCOAL
PMS 7540
HEX #53555C
RGB 83,85,92
CMYK 67,58,50,28
SNOW
WHITE
HEX #FFFFFF
RGB 255,255,255
CMYK 0,0,0,0
PC FONTS USAGE
Approved PC branding fonts are Roboto, Roboto Condensed, Roboto Slab, and Basketville which allow for creative expression of our brand personality in ways that are appropriate for our diverse audiences and goals.
There will be instances where the Damien brand fonts cannot be utilized because of technical limitations or restrictions. An example of this limitation is an HTML email in which attempts to include the brand fonts will likely fail. In these situations Arial and Georgia should be used.
CLICK BELOW TO DOWNLOAD PC BRANDING FONTS:
ROBOTO
ROBOTO CONDENSE
ROBOTO SLAB
OTHER RECOMMENDED FONTS
To expand the creativity and create more interesting artworks, we recommend the following fonts that can be use. However, to maintain the strong branding presence, these fonts should NEVER be used as dominated fonts in formal/official pieces that representing school (such as letterhead, stationary, and official announcement). Please contact us if there are other fonts you wish to use in any Pacer Athletics marketing material or uniform.
NOTE: Comic San, BernardoModa, Bream catcher should NEVER be used in ANY of artwork to represent Pomona Catholic School
BEBAS KAI
COLLEGE FOOTBALL
OTHERS
PC LOGO
PC logo is a more practical identity to use especially anything evolve with athletics. The full-colors is the combination of green (PMS 4168), black (PMS Black 6), and white. There are 2 versions of the logo, 3-D and 2-D. Besides these 2 versions, the PC logo can never be altered or varied.
